Tequila Market Demand, Drivers and Opportunities 2025-2030

Global Tequila Market Overview and Insights:

Tequila Market research is an ongoing process. Consistent monitoring and evaluating of market dynamics to stay informed and adapt your strategies accordingly. As a market research and consulting firm, we offer market research reports that focus on major parameters including Target Market Identification, Customer Needs and Preferences, Thorough Competitor Analysis, Market Size & Market Analysis, and other major factors. At the end, we do provide meaningful insights and actionable recommendations that inform decision-making and strategy development.

What is the Future Market Size of the Tequila Industry and its Yearly Growth Rate?

The Global Tequila Market size was valued at 415.4 million liters in 2023 and is projected to reach 594.7 million liters by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.26% during the forecast period, i.e., 2025-30. The growing culture of cocktails, house parties, etc., has been notably fueling the growth of the Global Tequila Market. Low sugar levels in tequila when compared to other spirits are also attributed to its wide consumption. Globally, tequila is considered a celebration spirit and is widely utilized as a base ingredient in cocktails or directly consumed as shots.

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Who are the Main Competitors Driving the Global Tequila Market Forward?

The prominent players essentially operating in the Tequila Market are as follows:

Becle, S.A.B. de C.V.
Amber Beverage Group
Bacardi Limited
Suntory Group
Brown–Forman
Diageo Plc
Pernord Ricard
Davide Campari-Milano N.V.
Solento Inc.
Constellation Brands, Inc.
Asahi Beverages
LVMH (Moët Hennessy)
Heaven Hill Distilleries, Inc.
Casa Aceves
Others

Global Tequila Market Driver:

Growing Inclination Towards Craft and Artisanal Spirits Driving the Market Growth- The surging popularity of a variety of artisanal drinks among consumers has fueled the escalating demand for blue agave plant-based distilled spirits worldwide. Customers seeking fresh and flavorful beverages that offer a distinctive taste are contributing to the growth of the tequila market. Main brewers like Patron Spirits International have introduced unique flavors such as floral, black pepper, turmeric, and pumpkin to cater to consumer preferences while exploring new tastes.

In 2023, the Distilled Spirits Council of the United States (DISCUS) stated that sales of spirits in the U.S. grew by about 1.2%, amounting to a total of around 308.8 million nine-liter cases compared to that of 2022. Additionally, which included tequila/mezcal sales increased by nearly 7.9%. Furthermore, craft spirits enjoyed strong performance across several key consuming nations including India, Vietnam, and especially in their domestic market, the US. This has soared the demand for high-quality and exotic flavor spirits, resulting in tequila-producing companies launching such products for consumers.

Processing craft and small-batch tequilas is leading to the formulation of a new customer base due to their traditional, artisanal production methods that prioritize quality, authenticity, and limited quantities. These tequilas are produced with different forms of agave, terroir, and production techniques, etc. Therefore, to meet the demand for artisanal spirits, manufacturers are introducing innovative flavors that further augment the Global Tequila Market growth.

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What is the Segmentation of the Global Tequila Market?

The Tequila market covered in this report is segmented –

By Type
- Blanco- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Joven- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Reposado- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Curados- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Cristalino- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Others (Anejo, Extra Anejo) – Market Size & Forecast 2020- 2030, USD Million & Thousand Liters

Out of them all, Blanco has been dominating the market. Blanco due to the lower duration of fermentation, is produced in larger quantities and thus can fulfill the growing demand for tequila at a greater pace compared to the other variants of tequila.

By Grade
- Value- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Premium- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Others (Super Premium, Ultra-Premium)- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
By Purity
- 100% Tequila- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- Mixto Tequila- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
By Distribution Channel
- Off-Trade- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Supermarkets/Hypermarkets- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Liquor Stores- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Online Retail- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Others (Kiosks, Convenience Stores, etc.)- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- On-Trade- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Restaurants & Bars- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
  - Others (Hotels, Nightclubs, etc.)- Market Size & Forecast 2020- 2030, USD Million & Thousand Liters
- By Region
  - North America
  - South America
  - Europe
  - The Middle East & Africa
  - Asia-Pacific

Key Questions Answered in the Research Report

What is the predicted Tequila market size and growth rate for the years 2025-30?
What challenges are restricting the growth of the Tequila market?
Which segment accounted for the largest market share in the Tequila market?
Which prominent companies are leading growth in the Tequila market?
In what formats does Markntel Advisors deliver the concerned report descriptions?
How long does it take for customers to receive the reports provided by Markntel Advisors?
Does Markntel Advisors provide customized reports?

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